Development Theory and Communication Policy: Power to the People!

@article{Servaes1986DevelopmentTA,
  title={Development Theory and Communication Policy: Power to the People!},
  author={Jan Servaes},
  journal={European Journal of Communication},
  year={1986},
  volume={1},
  pages={203 - 229},
  url={https://api.semanticscholar.org/CorpusID:144370858}
}
  • J. Servaes
  • Published 1 June 1986
  • Political Science
  • European Journal of Communication
Most scholars agree that thinking about communication and development as a distinct discipline emerged after World War II, and they usually point out two paradigms: `modernization' versus `dependency'. In this article a new perspective is perceived in terms of a new paradigm, defined as `multiplicity in one world'. It is argued that these three paradigms imply quite divergent communication policy consequences. 
View on SAGE
37 Citations
Highly Influential Citations
1
Background Citations
6
Methods Citations
1

37 Citations

Communication and Third World development: A dead end?

development and in the place of communication in this phenomenon, has rapidly dwindled. Today only a few scholars and policy makers outside the Third World devote time, energy and resources to the…

Operational, not theoretical: A critique of the current paradigm in development communication

It has been more than 20 years since Everett Rogers first outlined the elements of the ‘new’, ‘Another Development’, ‘plurality’ paradigm of development. This paradigm was later radicalized and…

The “Americanization” of Political Communication

This article examines the notion of the “Americanization” of political and campaign communication. Beginning with the literature on the evolution of political communication practices in the United…

Cultural identity in East and West

The author argues that because the living conditions of societies differ, culture is a phenomenon whose content differs from community to community. As each culture operates out of its own logic,…

From Import to Modelling: Finland—An Example of Old Periphery Dependency

This article discusses media dependency research in general and then attempts to develop a dependency framework for an `old' periphery like Finland, a country with a colonial past and described as…

The shaping of a new medium in Western Europe and the USA between the wars: the influence of politics on broadcasting regulation

ABSTRACT In this article we would like to demonstrate the importance that a historical and politico-sociological analysis can have for the research on media policy and in general for the analysis of…

Communication and Third World development: a dead end?

A new theory on the role of communication in development promotes an integration of traditional and modern methods to enhance the development messages.

A paradigm shift? Indigenous media and development in the Southeast Asian context

Indigenous media in development communication have spawned significant attention and praise. As heralded by many communicators, indigenous media will pave the way for an authentic dialogue among…

Educational broadcasting in Africa: the case of Uganda

This article discusses the concept of development communication and the role which communication can play in the development process. Using the Ugandan example, it shows how the broadcast media have…

Development support communication (DSC): a change-agent in support of popular participation or a double-agent of deception?

ABSTRACT Scholars are claiming that development support communication (DSC) is the missing link guaranteed to achieve popular participation in Third World development. This article questions the…

53 References

Continuity and Change in Communication Systems: An Asian Perspective

The growth of developmental and intercultural communication in recent years has prompted scholars to focus their attention on communication systems in non-Western nations, especially those in the…

Studies in the theory of imperialism

context. Drawing on schools of thought as diverse as Marxism and eco-feminist theology, the contributors to Part 1 (Global Imperialism and Terror: The Theory and Practice of Othering), led examine…

Working-Class Culture: Studies in History and Theory

Preface Part One: Traditions and approaches 1. Sociology, cultural studies and the post-war working class Chas Critcher 2. Culture and the historians Richard Johnson Part Two: Studies 3. 'Really…

Politics and ideology in Marxist theory : capitalism, fascism, populism

Ernesto Laclau is best known for co-authoring Hegemony and Socialist Strategy, with Chantal Mouffe. Politically active in the social and student movements of the 1960s, and a member of PSIN…

The Modern World-System: Capitalist Agriculture and the Origins of the European World-Economy in the Sixteenth Century

In order to describe the origins and initial workings of a world system, I have had to argue a certain conception of a world-system. A world-system is a social system, one that has boundaries,…

The Ideology of Power and the Power of Ideology

Few concepts have been so intensely discussed or so widely sponsored as that of 'ideology'. Whether read as the expression of social classes or attributed a material independence and efficacy,…

The Bias of Communication

One of the most influential books ever published in Canada, Harold A. Innis's The Bias of Communication has played a major part in reshaping our understanding of history, communication, and media…

Book Review: International and Comparative Industrial Relations: Culture's Consequences: International Differences in Work-Related Values

The field of comparative organizational research has, in the past, been characterized as lacking both conceptual and empirical cohesion. Differences across studies in methodology, definitions of key…

The passing of traditional society: modernizing the Middle East

This is likewise one of the factors by obtaining the soft documents of this the passing of traditional society modernizing the middle east by online. You might not require more period to spend to go…

The Political Economy of Growth.

One of the most influential studies ever written in the field of development economics, this book has, since first publication in 1957, bred a whole school of followers who are producing further…
...